Before the internet, if you found out your other half was cheating and you wanted to shame the guilty parties publically, it was difficult. Your options were pretty much limited to a vigorous letter-writing campaign, shouting in the street or graffiti on bridges. But Twitter has changed all that, for better or worse. Probably for worse. For much, much worse.

Worse for DWF, anyway. Its only crime was to employ two people accused of having an affair. In the old days all the wronged boyfriend could do was turn up at its office and hurl pot plants around reception. Now he can do it all over the internet. Just by tagging its corporate Twitter handle. Names changed/redacted to protect the randy:



Looks like he's worked it through, that's the end of -



Oh boy.



He's watching a romcom which features cheating. This is either going to be cathartic or go terribly wrong.



Looks like it's been cathartic. He's got a tub of ice cream, he's made mild threats, nothing unexpected, moving on to acceptance and -



Not acceptance. It's gone terribly wrong.



Twitter: still the atomic bomb of drunken texting.
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Comments

Anonymous 05 February 14 20:33

Stones and glass houses this screams. Unless you are pearly white don't air your dirty bits in public

Anonymous 05 February 14 11:26

Why would you change the names when the Tweets are a matter of public record? It hardly screams impartiality.

Why even bother reporting things when you repeatedly censor the content?

Anonymous 10 February 14 09:06

Amusing but who are DWF again? Is it some high street operation in nowheresville?

Anonymous 07 February 14 21:52

Well known in Newcastle circles that they binned a high profile love rat 3 years ago, so maybe this campaign will work.